You will be in charge of delivering quality marketing material, as well as creating and maintaining our social media strategy. Furthermore, you will act as the primary point of contact for website updates and content creation.
You will be responsible for:
- Creating, updating and implementing a strategic marketing plan (online/offline) with a focus on lead generation.
- Maintaining all aspects of the website and delivering top-notch and relevant blog posts on a regular basis.
- Boosting the overall online presence by creating engaging social media posts (LinkedIn, Twitter).
- Take the lead in developing online and offline marketing materials (e.g. brochures, presentations, adverts, articles, content creation and conference materials).
- Thinking, elaborating and rolling-out targeted campaigns in order to maximize the chances of acquiring the best quality leads (in cooperation with our sales team).
- Collaborating closely with our sales team to deliver persuasive sales materials.
- Analysing and reporting on results of different initiatives and translate these into lessons learned and recommendations for the future.
- Supporting the team on ad-hoc tasks when required.
