BD-intelligence

Koude bellers pitchen. Signaalbellers winnen.

Cold calling converts at 2.3%. Signal-based BD converts at 8-12%. That's a 35x revenue difference driven entirely by timing. Wiggli replaces the job boards, the spreadsheets, and the guesswork with one live signal feed, so your team knows exactly who's in pain, how deep it runs, and who to call right now.

Your competitor is still building lists. You're already on the call.

35x

More conversions from every outreach

Signal-based BD converts at 8-12%. Cold calls convert at 2.3%.

2x

More job orders from the same team 

No extra headcount. No bigger list. Just better signals. 

<2

Minutes from live signal to first contact

Signal detected. Contact enriched. Outreach live. Revenue in motion.

60-70%

Of repeat revenue protected automatically

Every house account monitored. No client goes dark.

The cause is not effort. It's timing.

You've seen this play out. Every agency founder has.

Your team sends 200 outreach messages this week. Fewer than five get a reply. Not because the message is wrong. Because 197 of those companies aren't hiring yet.

A client you've placed at before just briefed your competitor. Nobody told you the role reopened. There was no alert, no trigger, no system watching that account.

You hire another BD person to solve conversion. They work hard. The list gets longer. The conversion rate stays flat. More volume doesn't fix a timing problem.

A company in your vertical has posted the same DevOps role six times in eight months. That's the warmest lead in your market right now. You don't know it exists.

You lose 30-40% of your billable year to list-building, switchboard navigation, and research that should take seconds (not days). That's revenue your team could be generating, sitting inside a manual process that never had to exist.

This is the revenue gap. It doesn't show up in a single lost deal. It shows up across the quarter, in swing revenue you can't explain and feast-or-famine cycles you can't control.
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Wiggli closes the BD timing gap. Automatically.

How It Works

From live hiring signal to revenue-generating outreach in under two minutes 

Get More Job
Orders Per Desk

Live Hiring Signal Feed
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Wiggli shows you who's in pain.  

Set your vertical, geography, function, and seniority level. Wiggli surfaces every company actively hiring in that market right now, including companies that have never heard of your agency.The signals that drive revenue include:

  • Reposted job openings: the primary buying signal for contingency and retained agencies, ranked by re-open count
  • Headcount growth: companies expanding specific functions and headcount fast, signaling volume hiring need
  • Company contraction signals: workforce restructuring patterns and attrition spikes indicating new workforce mandates
  • Leadership and C-suite changes: new VP appointments, department head transitions, board changes: the signals that precede executive search mandates
  • Funding announcements: Series A through Series C and beyond, companies with fresh capital and a hiring plan just written
  • Hiring velocity: the pace of role openings across functions, surfacing the high-volume clients staffing firms need most

Every signal surfaces with the hiring manager or TA director already enriched: professional email, mobile, and direct contact. No switchboard. No research lag. No gap between spotting the opportunity and reaching the decision-maker.

Lower Your Client-Acquisition Costs

Contact Enrichment 
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The contact arrives enriched.
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Acquiring a new client costs 5 to 25 times more than retaining an existing one. For agencies operating at thin margins, the cost of BD (hours spent on outreach that doesn't convert) is a direct drag on profitability.

Every prospect Wiggli surfaces arrives with decision-maker contact pre-enriched: professional email, mobile, and direct line. That data is pulled through a waterfall of 16 to 20 providers, prioritized by accuracy and fill rate. If the first source doesn't return a verified result, Wiggli keeps searching until it finds one.

No switchboard navigation. No manual research cycle. No bounced emails from bad data.

The cost of converting a signal into a first conversation drops dramatically. And so does the cost per acquired client.

Earn a higher
conversion rate

The Re-Open Counter
Your team calls with a reason.   
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The central revenue mechanism is the re-open counter: the number of times a specific role has been reposted at a target company.

A role posted once might fill internally. A role reopened 4-6 times means that company has failed to hire. They've spent time and budget. Someone senior is under pressure. Internal TA has run out of credibility.

That counter isn’t just a data point. It's the reason the call converts.

Instead of: "We specialize in IT…  can we help with anything?"

Your recruiter calls with: "Your Cloud Engineer role has reopened six times in eight months. We placed three similar profiles last quarter. I have two available right now."

The prospect's pain is named before they've said a word. The conversation starts and ends differently. At 8-12% conversion versus 2.3% on cold calls, the same team generates more revenue from fewer calls, every single week.

Scale without
more headcount

One-Click Signal-To-Sequence 
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The signal fires the outreach.    
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When a senior recruiter spends hours building prospect lists, manually researching hiring managers, and chasing contacts through switchboards, it’s time not spent placing candidates, nurturing client relationships or generating revenue.

BD Intelligence eliminates that overhead entirely. Once a target is identified, one click loads them into the Client CRM. A BD outreach sequence across six channels fires immediately. The gap between spotting a signal and first contact (which in most agencies takes hours) compresses to under two minutes.

The same team can work more live opportunities per day. Resulting in more job orders, placements and revenue, without a single additional hire.

Win more
mandates

Executive Hiring Signal Detection
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You call before the brief is written.  
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In executive search, the first 48-72 hours after a senior mandate opens are decisive. The firm that calls first shapes the client's expectations: the candidate profile, the process, and the fee structure.

Firms that arrive late are negotiating from a weaker position; chasing a mandate that's already been partially briefed by a competitor.

BD Intelligence surfaces the signals that precede the mandate: board member changes, leadership departures, funding events, and headcount growth patterns that indicate an executive hire is imminent… before the brief is formally written. The search partner who calls with that intelligence positioned themselves as an advisor. The one who waits for the phone to ring is a vendor.

Grow
predictably

Daily Prioritized Signal Dashboard 
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Your pipeline never runs dry. 
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The feast-or-famine cycle most agency owners recognize isn’t a people problem. It's a structural one. Delivery drives short-term revenue so BD gets deprioritized, until the pipeline is empty and revenue swings become uncontrollable. Agencies with consistent, structured BD processes grow predictably. Those that treat BD as reactive see revenue swings they can't explain.

BD Intelligence provides a daily feed of prioritized, actionable signals. The pipeline doesn't dry up because there's always a new signal to act on. Consistent outreach becomes structurally possible, not because the team works harder, but because the system tells them exactly who to call, ranked by how much pain they're in, every morning.

Every part of the recruitment revenue workflow, connected from the first signal.
One tab. No stack required.  

Client CRM 
Every signal becomes a CRM record in one click. Account history and signal data update automatically. 
Outreach Automation 
Six-channel BD sequence fires immediately. No manual sequencing. No follow-up guesswork. 
ATS
Won job orders enter the candidate pipeline instantly. No re-keying between BD win and delivery start. 
Analytics 
Signal-to-meeting, meeting-to-brief, brief-to-placement ratios tracked in real time. Revenue per signal visible. 
Candidate Sourcing 
A won brief triggers a sourcing run across 850M+ verified profiles the moment the job order lands.  
"We gokken niet meer wie we moeten bellen."
Arthur Ratinckx
Recruitment & Business Development, ABC-groep
"Kandidaten reageren nu echt."
Adam Tomlin
Data & Tech Recruitment Partner, ADT Talent
"Blijkt dat we de juiste mensen al kenden."
Sander Gebruers
Founder, Students @ The Office
From Hiring Signal To Repeat Revenue

BD Intelligence doesn't just start the client conversation.
It starts the revenue flow that runs your entire agency.

Every placement begins with a signal. Every invoice, every extension, every retained client starts here. Miss the signal and none of it happens. 

BD Intelligence sits across the first four stages of Wiggli's client pipeline: Signal, Prospect, Enrich, and Outreach. It's not just where revenue enters the system. It's the engine that gets it moving. 

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When a hiring signal fires, everything moves. The contact is enriched. The outreach launches. A meeting is booked. A brief is won. That brief immediately triggers a sourcing run across 850M+ profiles. Your delivery desk has a shortlist before the ink is dry.

From there, Wiggli runs the rest. The ATS tracks your candidate. Your client portal delivers the shortlist. The back office manages the contract. The invoice goes out. The extension is flagged before the mission expires. The repeat brief lands before the client even thinks to look elsewhere.

Every handoff runs inside one system: signal to sourcing, shortlist to delivery, placement to extension, invoice to repeat brief. No revenue lost between disconnected tools. No gap where a competitor can slip in. 

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Other platforms give you a CRM to log the call. Wiggli gives you the signal that makes the call worth making, and the system that turns it into a placement, an invoice, and a client who comes back.

Common Questions About Wiggli's BD Intelligence

Questions from founders who are done pretending 2.3% is fine.

What is signal-based BD and how is it different from what my team does today?

Signal-based BD means every outreach is triggered by a live, verified indicator that a company needs help right now, not a cold list, a newsletter schedule, or a gut feeling. The most powerful signal Wiggli uses is the re-open counter: the number of times a specific role has been reposted at a target company. A role reposted six times means that company has tried and failed to hire. They've spent budget. Someone senior is frustrated. They are, by definition, open to help they would have rejected two months ago. That's your opening line. Signal-based outreach converts at 35x the rate of cold calling. The only thing that changed is timing.

How does BD Intelligence protect revenue from existing clients, not just generate new business?

Every agency has clients they've placed at before (and lost quietly to a competitor because nobody was watching). A role reopened. A procurement contact changed. You found out a week late. That's not a relationship failure… that's an information gap. BD Intelligence monitors your entire existing account list with the same signal tracking applied to cold prospects. When a client's hiring activity spikes (a role reopens, headcount grows, a leadership change occurs), your team gets an automatic alert before anyone else knows to call. For most agencies, the majority of revenue comes from repeat clients. This is the feature that makes sure none of that goes dark.

What types of hiring signals does Wiggli monitor?

Wiggli monitors six core signal types in real time:
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‍- Reposted job openings: ranked by re-open count, showing how many times a company has tried and failed to fill a role
- Headcount growth: companies expanding fast in specific functions or geographies
- Company contraction: workforce restructuring and attrition spikes indicating new hiring mandates
- Leadership and C-suite changes: VP appointments, department head transitions, board member changes
- Funding announcements: companies with fresh capital and an active hiring plan
- Hiring velocity: the pace of role openings across functions, surfacing high-volume clients for staffing firms

Each signal type serves a different agency model. Reposted roles for contingency agencies. Leadership and funding signals for executive search. Rapid headcount growth for staffing firms and consulting firms managing a contractor bench. Wiggli surfaces the signals that matter for your specific market.

Does BD Intelligence work for executive search, or is it primarily for contingency and staffing?

BD Intelligence is built for all agency models. For executive search, the most valuable signals are leadership departures and new appointments, board member changes, funding events, and rapid headcount growth in senior functions. These are the indicators that an executive hire is imminent before the brief is formally written. In executive search, the first 48 to 72 hours after a mandate opens are decisive. The firm that calls first shapes the client's expectations on candidates, process, and fee structure. The firm that arrives late is negotiating from a weaker position. BD Intelligence makes first-mover advantage a structural reality, not a matter of luck.

How does the re-open counter work and why does it matter for revenue?

Every time a company reposts the same role, Wiggli tracks it. The re-open counter shows exactly how many times that company has tried and failed to fill the position. A high count means documented pain, spent budget, and a hiring manager who is well past the point of politely declining agency help. That counter is your reason to call. Instead of "we specialise in this area, can we help?" your recruiter calls with "your Cloud Engineer role has been reposted six times in eight months, we placed three similar profiles last quarter and have two available right now." That call converts. The generic one doesn't. The re-open counter is the difference between a cold pitch and a warm solution.

How is the decision-maker contact data sourced and how accurate is it?

You only pay when a verified contact is returned. Not per search attempt. That matters because most contact tools charge you regardless of whether the data is any good. Wiggli enriches contact data through a waterfall of 16 to 20 data providers, prioritized by accuracy and fill rate. If the first provider doesn't return a verified result, Wiggli keeps searching until it finds one. The result is dramatically lower bounce rates compared to single-provider tools. No more bounced emails, dead numbers, or switchboard dead ends. The contact your recruiter needs is waiting before they even pick up the phone.

Can Wiggli BD Intelligence help agencies entering a new market or vertical?

Yes. Because BD Intelligence runs on live job signals rather than your existing contact database, it surfaces hiring activity in markets you've never worked in before. Set your target vertical, geography, function, and seniority level. Wiggli builds your prospect list from current market data (not from who you already know). For an agency expanding into a new sector or geography, that's the difference between spending six months cold-building a contact list and walking in on day one with a live feed of companies already in pain and ready to talk.

Does BD Intelligence work for both contract and permanent recruitment agencies?

Yes. BD Intelligence surfaces active hiring signals for both. Whether your agency places permanent hires, contractors, or both, you filter signals by role type, seniority, and function. For contract and staffing agencies, the re-open counter is particularly powerful; a company that’s posted the same temporary role multiple times in 90 days has proven hiring volume, proven urgency, and a process that’s already failed internally. That's your ideal client. When a contract client is won, Wiggli's contractor management module handles the ongoing placement in the same platform. One signal. One system. From first contact to final invoice.

How quickly can a recruiter go from setup to first client outreach?

Most teams are running their first BD sequence within 10 minutes of setup. There's no CRM import required, no contact list to upload, no boolean search to build. Set your market parameters, review the live signals Wiggli surfaces, and load the first prospect to CRM with one click. The automated outreach sequence fires immediately.

The timing leak stops here. 

First call wins.
Wiggli makes sure that's you.  

The company that’s posted the same role six times this year isn’t waiting for you to call. They’re waiting for whoever calls first with a reason that makes sense.  

Wiggli gives your team the signal, the contact, the intelligence, and the automated outreach to be that call… in under two minutes, every time and in one tab.

Team having a casual conversation around a table